Will Hall
Who I am
Product strategist in London, currently a Senior Consultant at Deloitte. I work on the fuzzy front end - discovery, specs, and the strategy for how teams actually build - and I stay close enough to delivery to make sure the answer survives contact with engineering.
Most of my last two years went into building a mobile banking platform from scratch and working out how a product team runs when agents do most of the output. Outside of that I ship small things solo, usually fast. Ultra-marathons, golf off 7, and an unreasonable amount of coffee fill the rest.
Things I believe in
- Strategy that can't be built is just opinion.
- The fastest way to understand a problem is to make something about it.
- Clarity is a kindness - to users, and to the people building.
- Small teams with taste beat big teams with process.
- Ship it, then find out if you were right.
Things I've done
Pitched an AI bidding tool to Deloitte's AI team and led the cross-functional discovery - now in development, projected to win 10% more bids. Wrote and taught Product 101 and 201 from scratch, training 100+ colleagues and 20 clients.
Generalist PM on a 12-person team building a mobile banking platform from scratch - ran customer discovery, wrote the specs, set up delivery. Built the programme's AI adoption model (one human orchestrating 5-10 agents) and took product output up 4x.
Sourced a seed-stage micro-fulfilment opportunity that went on to eight-figure revenue.
First class honours, with a year studying in Spanish at the University of Valencia. Dissertation on whether the language in tech job adverts skews the gender ratio of the applicant pool.
Things I've built
Built and run solo. Imports your Kindle highlights and resurfaces them, because readers forget around 80% of a book within four weeks. 30 pilot users; iOS app launching.
A World Cup sweepstake app, built and shipped solo in two days. An algorithm ranks the teams and deals every player an even set, so nobody draws a dud. ~250 users across 25 leagues; a 1,000-person Masters pool planned for 2027.
Founded and wrote a newsletter profiling European founders - every edition started with cold outreach. Grew into communications strategy for two clients, shaping their press narrative.